Jazzbones Creative has completed a project with Vodafone’s internet safety partner Parent Zone to create new content to help children stay safe online.
The Swindon-based agency was tasked with the creation of a digital storybook for children designed to promote the safe use of smartphones, tablets and other devices.
Throughout the project Jazzbones Creative worked closely with Parent Zone which helps families to navigate the internet safely by providing information to parents, children and schools.
Parent Zone is backed by The Vodafone Foundation which supports projects focused on delivering public benefit through the use of mobile technology. Together the organisations produce Digital Parenting magazine, an online safety guide for families distributed through schools and youth clubs.
Impressed by Jazzbone Creative’s track record of working in the not-for-profit sector, Vodafone and Parent Zone asked the agency to create two digital storybooks, one for Key Stage One and the other for Key Stage Two of the National Curriculum.
Tommy the Tablet and Sally the Smartphone are the stars of two stories that will capture the imagination of schoolchildren and help them to stay safe online.
The storybooks are also being distributed across Europe in eight different languages.
Nathan Sandhu, Jazzbones’ Founder and Creative Director, said, “This has been a fantastic project to be involved in on so many levels. Firstly, we were appointed to the project after pitching against London-based agencies and illustrators and our 3D work stood out to win us the pitch which makes the whole team really proud.”
“Secondly, we really love working with charities to bring about change for good, so if these books can help young children with internet safety then that is just brilliant. We were really excited to see the books launched across Europe on Safer Internet Day 2019”.
Jazzbones’ in-house CGI illustrators created more than 30 eye-catching illustrations in a kaleidoscope of colours to accompany the characters as they navigate their way through the challenges and adventures of smartphone technology.
As part of the launch on Safer Internet Day 2019 on Tuesday 5th February, Jazzbones also delivered a wide range of marketing collateral including videos and augmented reality animations.
Find out more about Jazzbones Creative on their website.