Watersheds secure major deal for award winning wayfinding company

By Anita Jaynes on 5 January, 2017

Swindon-based corporate finance specialists, Watersheds, has successfully completed the sale of a leading UK wayfinding company to multi-award winning international architecture and design group, Benoy.

Watersheds represented Holmes Wood whose award winning portfolio of work includes designing wayfinding strategies and graphic design solutions for the Tate Modern, The National Gallery and The Natural History Museum.

Alexandra Wood of Holmes Wood, said: “We are delighted to have worked with Watersheds. Finding the right buyer was important to us because we have built this business and its reputation since we established it in 2000.  It was essential the buyer understood the vision we have for the business going forward, and shared our culture and ethos.  Watersheds understood this, working hard to meet our needs.

“Selling our business was a big decision and Watersheds were able to advise and support us throughout the process.”

The acquisition means that London headquartered Benoy Group, the parent company of multi-award winning international architecture and design studio Benoy, can now add wayfinding expertise to its portfolio of services, realising its vision to become a multi-boutique design leader, and provide the very best in cutting edge design.

Wendy Lam, Partner at Watersheds, said: “This deal was all about finding the right buyers for our clients; somebody who understood the business and appreciated the potential it has to grow and, more importantly, an organisation who had a cultural fit.

“It was clear from the initial meeting that Holmes Wood and Benoy had a lot in common, and that the services provided were complementary.  We are pleased to have initiated a deal which has led to the joining together of two highly regarded British design brands, enabling Holmes Wood to retain its individuality while integrating Benoy’s design philosophy, operational strengths and global reach.”

Expert legal advice was provided by regional law firm Thrings. Thrings corporate partner Simon Hore, senior corporate partner John Davies and trainee solicitor, David Geller advised Holmes Wood on the corporate aspects of the deal.

Simon said: “Holmes Wood’s world-class wayfinding and signage skills make the perfect addition to the Benoy Group’s design business. Thrings is delighted to have advised Alex and Lucy on all legal aspects of the transaction and we are glad to have met the tight timescales involved. We wish Holmes Wood continued success in the future as part of the Benoy Group.”