GWP GROUP COMMEMORATE 25 YEAR ANNIVERSARY WITH CARDBOARD ART EXHIBITION

By Anita Jaynes on 18 May, 2015

Packaging specialists GWP Group have marked a quarter-century in business with a novel art competition, with sculptures made entirely from corrugated cardboard.

Art & Design college students from Swindon College were challenged by GWP to relate their creations to the firm’s 25th anniversary and prizes were awarded to category winners.

Ruth Cook, MD of GWP Packaging was one of the competition’s judges.  Ruth said: “Seeing how the individual students came up with their creative ideas was fascinating, and I’m amazed at just how different each piece of artwork is to the others. With it being our 25th year, we set the challenge of linking the art to 25. I was astonished, therefore, to see pieces ranging from a teddy bear to a laptop to a three dimensional portrait of our CEO David Pedley! Each student had their own story of how their idea came about and collectively the sculptures have made a fantastic exhibition.”

The students’ cardboard artworks have been put on display in an exhibition in Swindon town centre and will be open to the public for a week, before being moved to be exhibited again at Swindon College.

Jill Marshall Simms is the art and design manager at Swindon College, and said working with businesses such as GWP was very important to the students: “Working with GWP has given the students a live brief and essential work experience, which is invaluable to them. We hope that this project will be the start of a continued relationship with GWP. “

For more information about GWP see www.gwp.co.uk