Printing tips for small businesses

By Anita Jaynes on 27 October, 2022

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When it comes to running a small business, you need to make sure that you maximise the efficiency and cost-effectiveness of everything you do. Without the massive budgets that bigger businesses can play around with, you need to make sure that you’re getting the best deal for everything you do.

Small businesses also often have far fewer staff – sometimes just the founder and one or two others. This also means that you can’t be wasting time running around, looking for the best deal. Here, we provide two simple tips for small businesses to save both time and money when it comes to their printing needs.

1.   Go digital

The first big tip is to go with a digital printing provider. Digital printing has advanced massively in recent years, allowing digital printing services to offer top-quality prints at a fraction of the price it would have cost even five years ago.

Digital printing is also far better suited to the shorter print runs typically required by smaller businesses than the ‘traditional’ method, lithographic printing. With lithographic printing, you need to engrave the design on a plate, and then transfer that design onto the desired medium using rollers. While this can be an excellent solution for long print runs, it also makes it wildly inefficient for short runs.

With digital printing, you simply send the printer a digital file of what you want to have printed and it prints it straight onto a medium of your choice.

2.   Go online

Increasingly, digital printing services like Plan Printing 24 are starting to offer their services purely online. This can make the whole process of getting your prints made a lot more convenient – just send over the file from wherever you have an internet connection, and you receive the prints at an address of your choice in as little as a few days. For small businesses that don’t have enough employees to send people out to order and pick up prints, this is massively beneficial.

Benefits of online digital printing

There are multiple benefits of online digital printing for small businesses, some of which we’ve mentioned. Here are a few more:

  • Cost effective: There are two main reasons that online digital printing can be so cost-effective. First, because the setup process is so much simpler, it requires fewer resources and less up front cost. Second, because these services don’t need to maintain a shop in an accessible location for customers, they can pass those savings on to you and your business.
  • Quick: Digital printing is an incredibly quick process, made even quicker by the emergence of new technologies like UV printers. This means that you can have your prints delivered to your door in record time.