Tech pioneers recognised with national awards

By Ben Carey on 22 April, 2022

Wiltshire firm Green Machine Computers, along with IT entrepreneur James Eades of Systemagic, have been presented with national awards.

At the Great British Business & Community Awards 2022, James Eades was named Male Entrepreneur of the Year whilst Green Machine Computers were presented with an award for Outstanding Commitment to the Community.

The Male Entrepreneur of the Year award recognises those male individuals who have shown the desire to succeed with their own ideas and have had the ambition to turn those ideas into a successful business.

Since taking on the role of Managing Director in 2010, James has led Systemagic through a period of extraordinary growth, making three acquisitions in 2014, 2016 and 2017, seeing the company through a major rebrand and growing the workforce to 16 staff, with the company set to turnover £2.5 million this year.

Navigating through the pandemic, James’ leadership saw Systemagic thrive during a period of economic uncertainty.

James Eades, Systemagic

James said, “I am delighted to have been nominated and awarded Male Entrepreneur of the Year at The Great British Business & Community Awards 2022. Having started my first business at 17 and taking over as MD of Systemagic in 2010, the journey to where we are today has been an interesting one, full of many challenges, surprises and celebrations. Of course, Systemagic’s success could not have been possible without the support and hard work from our dedicated team.”

Green Machine’s Commitment to the Community award comes off the back of the company’s initiative to provide refurbished IT equipment to disadvantaged people.

Founded in 2011, the company describes itself as ‘eco-friendly IT recycling experts’. In 2021 Green Machine started its Tech Amnesty campaign; a drive to get refurbished technology into the homes of school children who were struggling to keep up with their studies during the Covid-19 lockdowns.

In the last financial year, Green Machine Computers donated over 600 electronic devices to people in need including: Afghan refugees, Ukrainian refugees, domestic abuse survivors, school children in the UK and in Africa, families in poverty, local non-profits working to protect the environment, and many more.

Pictured: The team from Green Machine Computers.