Swindon entrepreneur helps to launch new mental wellbeing app

By Ben Carey on 3 December, 2021

Saku Mind is a new wellbeing app from a team including Swindon entrepreneur Rosalind Mann.

The app is described as an antidote to the stress of the pandemic and is based around five key ways to improve wellbeing; through connecting, learning, giving, taking notice and being active.

The team which has developed Saku Mind is spread over three continents, all bringing different skills and experiences.

Rosalind’s user research and design expertise have allowed her to make important contributions to the development of the app.

She recently took part in SETsquared’s Entrepreneurs Workout which enables start-up businesses to deep dive into their business model, value proposition, customer segmentation, channels for winning customers and revenue model, in order to build a strong foundation for profitable and successful business.

Rosalind said, “As a business we’ve been very tactical in order to launch the app, so the Entrepreneurs Workout was a very timely opportunity to go back to the strategy. There’s a high ratio of mentors on the programme and it was an amazing opportunity to be challenged and get some really interesting insights into your business.

“I really loved the interaction with the other founders on the Workout too and many of us have stayed in touch. I’d highly recommend it to other Swindon and Wiltshire based start-up founders as it’s an absolutely invaluable opportunity to learn from the experts on how to set-up a business in a really effective and efficient way.”

The Saku Mind team’s objective now is to get as many people as possible using the app, to test it and to build a research community in order to develop the app further.

Rosalind added, “COVID shone a spotlight on the things that were really important to us. We were denied access to the outdoors, the people we love and our communities. So, people went out and used their one hour of exercise to explore their areas like never before. We joined virtual groups to make scrubs for frontline workers. It really emphasised the importance of connection with your outdoor environment and your connection with communities. So, we’ve tried to build those into the app – like getting outdoors interacting with nature – and also the value of giving something back as a means of boosting your wellbeing.”

Spaces on SETsquared’s online Entrepreneurs Workout are fully-funded for founders and entrepreneurs based in Swindon and Wiltshire. The next one takes place on 17th, 18th and 21st January.