Swindon hotel re-opens after £1.4 million investment

By Anita Jaynes on 13 November, 2015

Swindon’s newest hotel accommodation, a 24-room, £1.4 million investment by Arkell’s Brewery at The White Hart at Stratton St Margaret, Swindon, has opened.

This is the latest investment in good quality hotel rooms by the Wiltshire brewery, and comes only two years after successfully adding accommodation to The Sun Inn at Coate Water. The White Hart opened its hotel rooms to the public on Friday November 13.

In June, brewery managing director, George Arkell, christened the new building with a bottle of Arkell’s Kingsdown beer after burying the bottle top in the final roof tile, assisted by Craig Morton, managing director of Swindon-based Edmont, the contractors building the hotel, and town crier and Arkell’s landlord, Rob Blake.

Solar panels on the new accommodation block roof will deliver over 16kilo watts of energy into the hotel’s electricity supply, reducing its carbon footprint.

Good hotel room space in Swindon, particularly on the north side of the town, is hard to find and with The White Hart located right on the busy Oxford roundabout at Swindon, a major gateway to the town, the brewery anticipates these new hotel rooms being much in demand.

Arkell’s built The White Hart at Stratton in 1878, extending it substantially in the 1920s. Nearly 100 years’ later, the pub is still going strong.

“Ongoing investment in our pubs is essential to maintain standards and provide customers with the warm welcome they expect,” said George. “Over half our pubs now offer accommodation, and this build provides increased facilities for visitors to Swindon and the surrounding area.”


Inside one of the new-look bedrooms.