inSwindon BID launches #GrowSwindon campaign as business returns to the high street

By Nick Batten on 20 April, 2021

As restrictions lift, inSwindon BID, the business-led organisation which aims to enhance Swindon Town Centre, continues to help the area grow creatively with the launch of its #GrowSwindon campaign.

Shoppers will already have heard the steel drums echoing around Swindon, uplifting their spirits as they take in the town’s latest mural, created by local Artists Peter Cowdy and Dayna Baxter. They will also have witnessed the start of the BID’s greening up project in the shape of twelve new planters. 

And it’s only just begun. A calendar of festivities awaits as the BID introduces the #GrowSwindon campaign featuring projects, activities, and events, that will create an exciting and vibrant town centre. These will include more giant murals, fragrant hanging baskets, art trails and exhibitions, and a multitude of twinkling festive lights. 

Commenting on his ‘Mother Earth with Flower of Life’ mural, Peter said, “I have loved painting this wall and particularly enjoyed the theme of growth which fits perfectly at Wharf Green, surrounded by trees!

“We have been overwhelmed by the support we received from passers-by, as well as the local pigeon population who sang to us all week. A special thanks to inSwindon BID, whose vision and drive to make these projects happen is helping slowly transform our town and inspire creativity from all who live here.”  

Anita Bellinger, inSwindon BID Company Director, added, “As we gently and carefully ease our way into a brighter year, we are encouraging our gifted local groups to join us and celebrate the spirit and hope of our Swindon community. More than ever, our town centre and local community needs support, and inSwindon BID is bringing everyone together to help produce the perfect opportunity to #LoveLocal. 

“From Arts, Culture and Heritage to Technology and Innovation, Swindon Town Centre is the perfect platform to showcase Swindon’s amazing talents. Watch this space…”

Pictured above: A selection of images showing the #GrowSwindon campaign so far