Infinity Nation, the online retail growth consultancy based in Royal Wooton Bassett, has been appointed by furniture specialist Herman Miller, condiment and preserve retailer Tracklements, and online stationer, Boxclever Press, to help grow their businesses online.
The agency, which claims to have a “proven track record of growing retail business,” will advise on online strategy, search engine optimisation (SEO) performance and pay-per-click (PPC) for the brands.
For the furniture retailer, Herman Miller (which has two outlets in Wiltshire) Infinity Nation will deliver a “full online strategy” involving PPC, SEO and consultancy. The agency will be helping the store with its UK presence which will be complemented by full PPC support and consultancy with social media and email marketing.
Describing itself as an “expert in all aspects of online retail growth,” Infinity Nation will develop and implement an online strategy to help inject growth into the Tracklements business (based in Malmesbury) including SEO, PPC and email marketing.
Meanwhile, Somerset-based Boxclever Press has appointed Infinity Nation to advise on and implement a full online strategy including PPC and SEO. Concentrating initially on “addressing technical aspects after a rebrand,” the agency will also be “building out the brand’s website” to grow its online offering.
The wins mark a period of growth for Infinity Nation, which now works for clients across the retail spectrum, including the fashion, furniture and food business sectors.
Adam Taylor, account director at Infinity Nation, said: “It’s a really exciting time at Infinity Nation with a number of new clients across a range of sectors bringing fresh challenges, and all keen for us to help inject some serious growth.
“Tracklements is a great local client win for Infinity Nation as we’ll work with the established brand to grow sales online, while we’ll help Herman Miller promote its offering to consumers and small businesses in the country. We’re also set to help give Boxclever Press an edge in a competitive market.”
Pictured above: The Infinity Nation team