Fairtrade Fortnight campaign to keep bananas fair

By Anita Jaynes on 26 January, 2014

Fairtrade Fortnight returns next month running from 24 February – 9 March.

This years theme is keeping bananas fair, warning that cheap bananas threaten farmers’ futures.

In the UK we love bananas- in fact they’re our favourite fruit. In the UK alone we eat over five billion a year.

In the last 10 years, the UK supermarket sector has almost halved the shelf price of loose bananas while the cost of producing them has doubled, trapping many of the farmers and workers who grow them in a cycle of poverty.

The Fairtrade campaign aims to transform the banana industry. They want to make bananas fair. This means that every banana farmer and worker earns enough to have a decent standard of living, works in conditions that are safe and has rights and benefits.  It also means bananas are produced in a way that is environmentally sustainable too.

To find out more visit: www.fairtrade.org.uk

Are you supporting Fairtrade Fortnight? We want to hear from Wiltshire businesses that are helping the organisation raise awareness. Get in touch by emailing: press@varndev.co.uk