To mark International Women’s Day 2023, which this year takes place on Wednesday 8th March, we’re celebrating some of Swindon and Wiltshire’s most inspiring women.
Through our social media channels, we asked our readers which women in our community inspire them and created a list of 20. The list is printed in our Feb/March magazine and from Wednesday 1st March, every weekday throughout the month we are profiling and championing each of these fantastic women online and via our social feeds.
Today we put the spotlight on Tracy Marland…
Based in Swindon, Tracy is the Founder of Social Butterfly Digital – a consultancy focused on helping businesses to overcome social media overwhelm. The company offers training and social media management to help businesses get in control of this powerful marketing tool and connect with audiences, achieving defined goals.
Tracy’s interest in social media was sparked during her 20-plus year career in marketing and sales with a global media company, during which time she worked with regional and national brands on campaigns across the UK.
Passionate about championing the Swindon business community and connecting businesses, Tracy hosts the ‘Cocktails & Conversations’ business ‘after work’ networking event in Swindon, as well as Business Women In Swindon monthly networking meet-up.
This year sees an exciting partnership with Sticky Ideas & Marketing agency based in Cirencester and Wales, and in March Tracy is collaborating with five other marketing experts at the How To Be A Stand Out Business in 2023 Masterclass, sharing tips and tested advice to business owners who want to have a cohesive marketing approach in 2023.
For more information about International Women’s Day visit: internationalwomensday.com.
This year’s theme is Embrace Equity. Follow the conversation on socials using the hashtag #EmbraceEquity
Pictured above Tracy Marland, Founder of Social Butterfly Digital