The event was hosted by the Swindon and Wiltshire Local Economic Partnership (SWLEP) and was entitled ‘Making your business greater.’
Mark spoke from the heart and delivered a powerful and personal insight into how he took Rendermedia from a pipe dream to a reality.
Rendermedia specialises in VR (virtual reality), AR (augmented reality) and emerging technologies. Their customers have included Airbus, , Intel, HTC. One of the projects that has given them a lot of media attention was a VR experience they created for Airbus. The technology allows a person to get inside and outside an aircraft when in flight.
Mark started the business as a freelancer working from home in his spare bedroom and over the last five years, it has grown from a one-man band to a twelve-strong team.
The firm has been creating a stir on an international level, talking at specialist VR and AR conferences and events. Rendermedia was recently invited by Taiwan designer and manufacturer HTC to CES, the Consumer Electronics Show in Las Vegas. Over 250,000 people visited their stand over four days and following its success, they are now collaborating with HTC, who have asked to share their work all over the world.
Mark said: “The SWLEP event was a great platform to share with over 200 business owners my business journey. And how like others, I go through fear, self-doubt and constant questioning of myself and my actions. As business owners, we all go through the same worries at different stages in our growth journeys and this resonated with the audience.
“The focus of the discussion was around coaching and strategy and I enjoyed sharing how this has been key to Rendermedia’s rapid growth in the past few years.
“We have a strategy coach who has helped us reshape our business from a horizontal business, to a vertical one. We didn’t even know we were a horizontal business until we had gone through the strategic process. This has played a defining role in shaping Rendermedia for the future and I hope that sharing my story has helped other business owners to understand and feel more self-assured in the steps they are taking for their business. Owning a business can be quite a lonely place.”
Paddy Bradley, director of the SWLEP said: Mark’s keynote at our Growth Hub event ‘Making your Business Greater’ has received an overwhelming response from the business delegates at the event. His growth story was motivational and provided attendees who run their own businesses an inspiring benchmark to grow their business in Swindon and Wiltshire. The Swindon and Wiltshire Local Enterprise Partnership and Growth Hub thanks Mark for his wonderful talk and hopes that he continues to inspire many local businesses in their journey to achieve greater growth.”
Since the talk John Mortimer, chair of the SWLEP has asked Mark to be the Swindon & Wiltshire Growth Hub’s first creative and innovation ambassador, as well as sitting on the sub -committee of the Growth Hub, to help shape policy in this area.
Mark added: “Supporting the growth of the local community is part of a bigger drive in creating Rendermedia. Finding, supporting and growing Wiltshire talent is important to us. We are STEM ambassadors and are working with local colleges and universities to nurture talent and make students aware of what industry requires of them when they leave education.”
To find out more about The Swindon & Wiltshire Growth Hub go to: www.wiltshirebusinesshub.co.uk
And for more about Rendermedia visit: www.rendermedia.com
Pictured above: Mark Miles of Rendermedia